Creating a new frontier of mobility, teaching people to move differently: this is the goal of the Home-Work Commute Plan.
The analysis of vehicular traffic is only the starting point for the design of the mobility manager, who is tasked with creating a PSCL that can redefine urban space. The environmental and social impact that an adequate displacement plan can have on the local area and quality of life is considerable.
This form of planning balances the trade-off between mobility supply and demand to identify what interventions can be implemented to change our travel habits. In fact, it is configured as a tool aimed at improving the road system, to reach workplaces in an easier and greener way. How?
Starting with an analysis ofworkplace accessibility through the use of statistical tools and geocoding tools. The fundamental aim is to reduce the use of private vehicles in favor of smarter transportation systems that can reflect the concrete needs of the local area.
“The goal,” says Marcello Marchese Head of Special Mobility and Business Management of AMAT Palermo, “here we relate to the experience of youMove, is to do a study on home-to-work or home-to-school travel, because schools as such are considered macro companies. Through the TMR platform, a data collection can be made that includes all mobility needs and try to find a solution at the level of optimization, which can allow a rationalization of travel, also using alternative solutions, making sure that all categories, including personnel with mobility disabilities, are respected. For example, in cities with a large urban fabric, use solutions that benefit public carriers therefore: buses, streetcars, subways or other complementary mobility systems such as carsharing, bikesharing, scooter sharing, or systems of public value where there is a sharing of a vehicle, but which allow to reduce private vehicles and, therefore, the congestion phenomena typical of peak times.”
The Home-Work Commute Plan must, therefore, provide various strategies that can reduce the environmental impact of transportation and ensure that, through available systems and with possible intermodality, switching from one mode of transportation to another can be made easier to get to the destination.
“Since 2015, there has also been a mobility manager in schools. – adds Marchese -Young people are often accompanied by their parents, and this is not a good thing because it creates more congestion, and kids also have needs for autonomy, so we need to try to steer these trips toward more sustainable systems. Project that with TMR we have, so far, carried out for the municipality of Palermo, to enhance student, faculty and administrative travel through the use of shared bicycles, creating proximity parking at schools and also creating bike lanes. The information gathered through school mobility managers, through the University, and through the youMove platform, which provided us with useful data on which areas had the highest bicycle pickups and where the bikes then densified, allowed us to reprogram city mobility.
It is a process that can no longer be neglected because we know what the impacts are on the environment, the pollution levels that are now concentrated more in areas with large population densities, vehicular congestion contributes heavily to air pollution and increased CO2. Climate change,” he concludes, “is before our eyes; the PSCL can provide a public service.”
Thanks to youMove, it is possible for companies and public administrations to create an enterprise mobility knowledge base that can bring concrete solutions. We don’t want to take you to the moon, at least for the time being: changing the culture toward mobility is a challenge we are not afraid to take on.
